Scotiabank engages women business owners, regional SMES in month-long “Go Digital” campaign 

March 16, 2022 – Kingston Jamaica – Since the start of March, more than 100 owners of small and medium sized businesses (SMEs) across the northern and central Caribbean have been engaging with leading industry and financial experts for insights on how they can implement digital solutions to improve operational efficiency. The initiative, forms part of a month-long ‘go digital’ campaign being hosted by Scotiabank.

On Thursday (March 17), attention will be turned to female entrepreneurs under the Bank’s recently launched Scotiabank Women Initiative ( SWI) via a hybrid forum under the theme ‘Breaking the Barriers for Women Entrepreneurs to Drive Business Success with Digital Technology’. It is expected to help participants to unlock and leverage technology to drive business growth and provide practical solutions to address the technological challenges faced by entrepreneurs.

Throughout the month of March several activities will be hosted for members of the sector that will help them optimize their businesses using the available technology. Additional webinars will be hosted on March 22 and 30.

“Each session will have a diverse group of panellists with significant experience on various sides of the digital marketplace,” explained Kaysia Johnson-Vaughan, Senior Manager, SME Professional Partnerships— Scotiabank. “During these workshops, we will be asking questions like - is technology a key component of your business model? Is your business keeping abreast of the technological trends in the SME space, and are your business processes supported by technology? Our panellists will share their experience, insights, and expertise on how technology can help transform any SME by optimizing operations to improve overall performance,” said Johnson-Vaughan.

Interested persons should contact a Scotiabank business banking officer or their nearest branch to receive access credentials. The Bank will also be offering a fee waiver for one month to the first 200 SME customers who sign up for online banking and merchant services during the month of March.

Throughout the various local and global developments of the past 24 months, the Bank has continued its support for the sector which has been described as a critical catalyst in creating employment and economic development. Johnson-Vaughan pointed to programmes like Scotiabank Vision Achiever, the Scotiabank Women’s Initiative (SWI) and others what are designed to provide support for entrepreneurs and business owners.